Will Bohlen | Senior Vice President
- Springfield, Il
- BA, Harvard University
- Think Tanks, International Media, Regional Media Relations
As a senior communications specialist for Cogent Strategies, Will Bohlen draws on his experience managing communications for a leading global policy institute, where he amassed an enviable Rolodex of foreign policy leaders and international media contacts to help clients’ messages reach the right audiences around the world.
Will spent almost a decade at the German Marshall Fund working in both Brussels and Washington, DC, leading strategic communications and serving as spokesperson for the 150-person policy institute. As the GMF’s first communications staffer based in Europe, he managed media relations strategy in a broad list of countries in which GMF has a presence, including Germany, France, Belgium, Poland, Romania, Tunisia, Serbia and Turkey. He also spearheaded communications around speeches by heads of state from the United States, Poland and Turkey and oversaw the launch of several major GMF conference brands, including the Brussels Forum, the Atlantic Dialogues and the Halifax International Security Forum. Bohlen was instrumental in building the organization’s presence in Brussels, as well as its robust online presence. Under his leadership, GMF was positioned as the leading transatlantic think tank. As Will established partnerships with US and international media, he also built a robust online presence for the GMF with the creation of blog and multimedia series and social media campaigns.
Earlier in his career, Will honed his media relations skills as a member of the media himself, reporting for the Chicago Tribune, the Tribune’s RedEye edition, and as a freelance reporter. Will also served as the chief researcher for “The Survivor: Bill Clinton in the White House,” The New York Times-bestselling history on the presidency of Bill Clinton. Will is a member of The Communications Network, and has written freelance pieces that appeared in The Washington Post, Slate, The Boston Globe, and the Chicago Tribune.
Will earned his bachelor’s degree from Harvard University.